Your mission is our mission
Concept, Art Direction
The brief was to showcase how MOO’s business plans provide a full service offer with an added human touch, and how a dedicated team of experts in design, account management and customer service are always on hand to support.
Brands may not have the resources or knowledge to do the work themselves, so we introduced them to the MOO team who are on hand to do the hard work for them. The concept became Your mission is our mission to highlight the fact that it’s like having a whole new member of your team with real life human support along the way.
The second part of the brief tackled the potential price barrier, communicating that for just the price of another office plant or 25 morning coffees, you could receive a whole host of benefits that make business sense; from special discounts, design support, and access to exclusive products.